December 3, 2013
Today is Giving Tuesday! You might have gotten up early for Black Friday or set records for Cyber Monday yesterday, but if you haven’t celebrated Giving Tuesday yet, you should. Giving Tuesday is a national philanthropic movement that encourages non-profits
Many nonprofits are leveraging the new holiday to generate donations for their organizations. If you are a nonprofit group like a Foundation, here are some ways that you can use the day to fundraise:
- Remind your donors why your cause matters. Give examples of how the organization makes a difference, using photos, videos and testimonials.
- Use the #GivingTuesday hashtag.
- Make sure your donate page works. The page where your donors are directed should be secure, easy to use, and functional so donations can be processed easily.
- Accept other kinds of gifts. Your donors might not give cash, but can give time, expertise, or in-kind donations today, too.
Happy #GivingTuesday! Check out the photo of some of our NYC staff members, who choose to give to the Leukemia and Lymphoma Society through their involvement in the Team in Training program. Learn more about them here.