This episode features Maria Linkova Nijs from the European Automobile Manufacturers’ Association (ACEA), discussing how trade associations can run effective and innovative campaigns. Topics include digital strategy, public affairs, policy alignment, and lessons from the automotive sector. The episode concludes with Simona Romeo from Kellen, who explains how Kellen supports associations in building and executing successful campaigns.

Podcast
Beyond the Position Paper: How Associations Win With Narrative
In Brussels, evidence used to be enough. Not anymore. In


